Digital Marketing

How to Create a Trendyol Product Video with AI

Talha Aslan 15 min read 2 views

How do you create a Trendyol product video with AI?

To create a Trendyol product video with AI, you turn your product photos, feature list and a short script into an mp4 or mov file between 8 and 120 seconds long. You then check that it shows the product accurately, follow Trendyol's technical rules and upload it for approval.

That sounds simple, but the hard part is not choosing a tool. The hard part is keeping the product information correct. AI can easily get a colour, a size or a usage detail wrong, so you need a human check at every step.

In this guide we take the Trendyol product video rules from the official documentation. Then we walk through an AI production workflow step by step. Our goal is a process that is both fast and safe.

We also added what our team has learned on e-commerce accounts. Any figures appear only as labelled example calculations, never as guarantees. For the wider picture, read our guide to increasing sales on Trendyol.

Why does a Trendyol product video affect sales?

Shoppers cannot hold the product. A photo alone often falls short, because it does not show size, texture or use. A video answers those questions in a few seconds, so fewer doubts remain at the moment of purchase.

For example, video can also reduce the gap between expectation and reality, which is a common return reason. For example, if you show the real size next to a hand, fewer buyers return the item because it was smaller than expected. We cover this in our guide to reducing the e-commerce return rate.

We should be honest about one thing. Trendyol does not publish an official figure for how much a product video lifts conversion. You need to measure the effect with your own data, product by product.

Video use also links to conversion on regular websites. We discuss that in how website video affects conversion rate. The logic on a marketplace is the same: clear information builds trust.

  • Size and scale: the clip corrects the buyer's sense of both.
  • In use: you show how the product works.
  • Risk: fewer questions and returns can follow.
  • Differentiation: your listing stands out from competitors.

Also remember that a weak video can hurt. A blurry or misleading clip lowers trust, so quality matters more than quantity.

What are the official technical rules for a Trendyol product video?

According to Trendyol's seller integration documentation, the supported formats are mp4 and mov. Files can reach 500 MB at most. Duration has to fall between 8 and 120 seconds. Besides that, the system checks the real file content, not only the extension.

This information comes from the video service page in Trendyol's developer documentation. Rules can change over time, so check that page and the warnings in your seller panel before you upload.

CriterionValue in the official documentation
Formatmp4, mov
File sizeUp to 500 MB
Duration8 to 120 seconds
ValidationExtension and file content are both checked
Publishing conditionHidden from customers until approved (isApproved)

The documentation does not spell out resolution or aspect ratio, so we do not quote a pixel value. Instead, check the current recommendation in your panel or in the Seller Information Center.

In practice, this means you can plan your export settings early. Export an mp4 directly from your editor, then check the file size before you start the upload.

Which types of Trendyol product video can you upload?

The documentation defines six content types, and the default is product promotion. Besides that, you can pick assembly and installation, packaging, store promotion, advertisement, and product usage and experience. You need to choose the right type for each video.

Content typeBest forAI production difficulty
Product promotionGeneral showcase videoLow, you can build it from photos
Assembly and installationFurniture, accessories, electronicsHigh, we recommend real footage
PackagingBox contents and packingMedium, a real box image is essential
Product usage and experienceHow to use the productHigh, show real use

The rule is simple. Use real footage when a video shows how the product works. Use AI for support jobs such as showcase clips, animated backgrounds, subtitles and voice-over.

One video can link to up to 100 content IDs. So you can reuse the same video across colour or size variants. However, each content ID accepts only one video.

What does it mean to make a product video with AI?

AI video production is not a single technique. You combine four separate workflows, and each has its own risk and benefit. So you should know exactly where you use AI.

  • Image to video: adds motion and camera moves to a still product photo.
  • Text to video: generates scenes from your description, which is the riskiest method for product accuracy.
  • Voice-over and subtitles: reads the script in a natural voice and writes the text on screen.
  • Editing and assembly: speeds up cutting, transitions, music and format conversion.

The safest model we see is to start from the real product photo. In other words, AI does not invent the product; it only enriches the presentation. This lowers both return risk and violation risk.

You can mix these workflows in one video. For instance, you generate clips from images, add a voice-over, then assemble everything in an editor. However, every extra tool adds a new risk you must check.

For other uses of AI in online retail, see our article on AI in e-commerce use cases.

Which AI tool types can you use for a Trendyol product video?

The tool market changes quickly. Instead of pushing one brand, we list tool types and selection criteria. Always verify each tool's abilities and commercial terms on its official page.

Tool typeWhat it doesWhat to check
Image-to-video generatorsAnimates a photoCommercial rights, clip length, watermark
AI avatar and presenter toolsAdds a speaking presenterTurkish voice and lip-sync quality
Voice-over toolsTurns the script into speechTurkish pronunciation, licence terms
Auto-subtitle toolsTranscribes speech to textAccuracy with Turkish characters
Video editing softwareCuts, transitions, formatsVertical export and file size

Also, do not let price drive the choice. First look at Turkish quality, then at licence terms, and only then at speed. That said, a low-quality video hurts your brand.

How should you treat AI tools' brand claims?

Tool landing pages often promise things like studio quality in seconds. Do not read such promises as verified results. Trust only the concrete details on the tool's official help and pricing pages.

Before our team uses a tool, we check three points in official sources. In this article we give you that checklist instead of claims about individual tools.

  1. Commercial use: Does the licence allow you to use the output to sell products?
  2. Data and privacy: Does the tool use your uploaded product images as training data?
  3. Output limits: Do length, resolution and export format match Trendyol's rules?

Above all, if you cannot find a feature in an official source, do not promise it to your team or client. For example, you cannot say a tool speaks perfect Turkish until you have tested it with your own product text.

What should you prepare before you start production?

A good AI video starts with a good input. If your photo is blurry or your product data is incomplete, no tool can rescue the result. So prepare a small production file first.

  • High-resolution product photos on a plain background, from several angles.
  • Product dimensions, material, colour options and box contents.
  • A list of three to five main benefits.
  • Short phone clips of real use, if you have them.
  • Your logo and brand colour codes.

In practice, if you prepare this file once, you can reuse it for hundreds of products. Then you save time, especially in a large catalogue.

Keep the product data in one shared table. For example, open a column each for size, colour, material and box contents. Then use the table both for the script and for the review step.

If your listing content is already weak, fix that first. Our guide to the e-commerce product page gives you a practical checklist.

How do you produce a Trendyol product video with AI, step by step?

The workflow below is the general framework our team uses. It works with any tool. The order matters, because a mistake in step one carries into every later step.

  1. Define the goal and the content type: product promotion or usage?
  2. Collect and verify the product information file.
  3. Write the storyboard with one sentence per scene.
  4. Generate each scene as a separate clip with an image-to-video tool.
  5. Add voice-over and subtitles.
  6. Assemble the clips and keep the length between 8 and 120 seconds.
  7. Export as mp4 and check the 500 MB limit.
  8. Run a human review, and only then upload.

For most products, 15 to 30 seconds is enough. However, a longer video is not always better. A short, clear video keeps viewers until the end.

Also write your scene prompts short and concrete, such as the camera slowly moves toward the product. Vague prompts can add elements that do not belong to the product. So save the prompt for every clip you generate.

How do you combine AI with real footage?

The healthiest model is a hybrid one. You show the product itself and its use in real footage. Then you use AI for the surroundings, the transitions and the narration. This way you keep both speed and accuracy.

For example, think of a skin-care cream. You film the packaging and the texture with a phone. You prepare the background motion, the subtitles and the voice-over with AI. So the product itself never gets distorted.

A hybrid model also reduces the review load, because the area AI touches gets smaller. The chance of errors drops by the same margin.

  • Product close-up: real footage.
  • Usage moment: real footage, or animation from a real photo.
  • Background and transitions: AI-assisted.
  • Subtitles and voice-over: AI-assisted and human-approved.

We recommend this approach especially for products from lesser-known brands. Buyers trust reality more when they do not know the brand.

How do you write a Trendyol product video script?

The script is the backbone of an AI video. First, in the first three seconds, show what the product is and why it matters. Then present the benefit, the usage moment and finally the box contents.

SecondsSceneExample text
0-3Product close-upA thermos that keeps drinks hot for 12 hours
3-10Main benefitDouble-wall build and leak-proof lid
10-20Usage momentDrop it in your bag and carry it without worrying about spills
20-25Size and box contentsSize comparison with a hand, plus what is in the box

This table is only an example storyboard, so change the features to fit your own product. Never put a feature in the text that you cannot verify.

Do not direct customers to another platform or phone number in the video. Marketplace rules draw a line against redirecting buyers off-platform. Check the current content rules on the video page of the Seller Information Center.

How do you keep the product accurate in an AI video?

The biggest risk is that AI shows the product differently from reality. A logo can disappear, a button can move or a colour tone can shift. When the buyer notices, they return the item and leave a bad review.

So compare every clip side by side with the source photo. The checklist below makes that easier.

  • Do colour and pattern match the photo?
  • Are the logo, text and labels intact?
  • Is the product size realistic?
  • Do parts and accessories match the box contents?
  • Does the clip show a feature the product does not have?

If you have any doubt, replace that scene with real footage. A short phone clip is worth far more than a flawed AI scene.

Misleading content also carries violation risk. We explain penalty thresholds in our article on Trendyol violation points.

How do you prepare the voice-over and subtitles?

Many shoppers watch videos on mute. So subtitles come before the voice-over. If you do not write the main benefit on screen, the message gets lost.

When you pick an AI voice for Turkish, always listen to the pronunciation. Test brand names, units and numbers one by one, because errors are common there.

  • Keep sentences short and show at most two lines on screen.
  • Give numbers and units both in voice and in text.
  • Keep the music below the speech.
  • Check the licence terms of the AI voice.

In addition, tone matters. An exaggerated sales voice lowers trust. Therefore choose a calm, informative delivery.

What should you consider for vertical and mobile viewing?

Most Trendyol shopping happens on mobile. This assumption should shape your design choices, but check your own panel data for the real share. Because we found no exact aspect ratio in the official documentation, follow the panel's current recommendation.

Some general mobile rules apply. Put key elements in the centre of the screen, because edges can get cropped on different devices. Also keep text large. Finally, show the product in the first second.

  • Do not push subtitles to the very bottom edge.
  • Avoid small text and thin lines.
  • Test on a real phone.

In short, approve the video on a phone, not on a desktop. A frame that looks good on a large monitor may be unreadable on a small screen.

How do you upload the video to Trendyol?

There are two ways to upload. The first is the video management area in the seller panel. The second is the video service for sellers who use an integration. Menu names can change, so rely on the current screen in your own panel.

According to the integration documentation, only one active video can link to a content ID. When a new video processes successfully, the older video on the same ID gets disassociated. So an update automatically deactivates the previous one.

StatusMeaningWhat you do
IN_PROGRESSFile is downloading or processingWait
SUCCESS, not approvedDownloaded; optimisation and approval ongoingWait, it is not live
SUCCESS, approvedVideo is ready and liveCheck the product page
FAILEDProcessing failedCheck the file and upload again

The video stays hidden from customers until approval arrives. So do not expect it to be live on the day you upload.

Plan for approval time before a product launch. For example, upload the video several days before a campaign starts, because we found no official guarantee on approval time.

What do you do if your Trendyol product video is rejected?

If the video is rejected or processing fails, start with a technical check. Do the format, length and file size match the official limits? Then review the content.

  • Is the file mp4 or mov, and is its content intact?
  • Is the length between 8 and 120 seconds?
  • Does the video contain redirection to another platform, contact details or inappropriate language?
  • Does it show the product truthfully?

The points in this list combine general marketplace rules and the official documentation. For the exact rejection reason, rely on the message in the seller panel and the Seller Information Center.

If you cannot find the problem, export a shorter version and upload it again. Still, do not try to fix everything at once. Change the technical limits first, then the content, and make one change at a time. That way you learn which fix worked.

If the problem remains, then contact Trendyol seller support.

Which AI video mistakes create reputation and penalty risk?

Most mistakes fall into three groups: misleading visuals, rights violations and low-quality output. All three affect both customer trust and your account health.

  • Misleading visuals: showing the product with a feature it does not have.
  • Rights violations: using unlicensed music, someone else's images or a person's likeness without permission.
  • Low-quality output: bad hands, nonsense text or drifting logos.
  • Redirection: wording that invites customers off Trendyol.

Some of these mistakes can cost you points and lower your seller level. We explain the mechanics in our article on Trendyol seller badges.

Above all, put accuracy before speed. A correct video published two days late beats a wrong video published in one day.

How do you measure the effect of a Trendyol product video?

Compare the period before and after you add the video. However, isolating one variable is hard, because price, campaigns and season also change. So, if possible, split similar products into two groups.

  • Add-to-cart rate per product page view.
  • Conversion from cart to order.
  • Return rate and return reasons.
  • Number of questions in the Q&A section.

The panel may not show all of these metrics in the same detail. Verify where to read each number in your own panel. To see the effect on the advertising side, read our Trendyol ads explained guide.

Then watch the results for at least two weeks. Do not decide based on a one- or two-day swing.

Example calculation: what does AI video save on a 50-product catalogue?

Let us run a concrete example calculation. These numbers are assumptions, not data from a real client, and they are not guarantees. The aim is only to compare workload.

ItemReal shoot (assumption)AI-assisted (assumption)
Preparation per videoHalf a day1 to 2 hours
Total time for 50 productsAbout 25 working daysAbout 10 to 12 working days
Human reviewLowHigh, every clip checked
Error riskLowMedium, reduced by review

In this calculation the gain is in time. However, if you ignore review time, the gain misleads you. Our advice is to film your ten best sellers for real and prepare the rest with AI support.

If your catalogue is large, automation can speed up the process. For that, see our AI automation services.

How do you reuse the same video on other channels?

You can use a video you produced once on several channels. However, every channel has different rules and lengths. So do not copy the same file as it is; make a short adaptation for each channel.

  • Your own online shop: add it to the product page and mark it up for Google.
  • Meta ads: test the short version as an ad.
  • YouTube: publish the long version for product search queries.
  • Instagram Reels: prepare a short cut that highlights the usage moment.

For video markup and page requirements, see the Google Search Central video guide. We explain view measurement on Meta in what is ThruPlay.

For ranking logic on YouTube, our YouTube SEO guide helps.

How does our team support your Trendyol product video process?

As Talha Aslan and team, we handle product content, advertising and measurement together on e-commerce accounts. A video is not a solution on its own; it works together with the product page, price and ads.

Our team works with you on tool selection, script templates and review checklists for AI-assisted video production. We never promise results, because results depend on your product and category.

If you want a detailed roadmap, look at our e-commerce consulting service. For AI-assisted content ideas, start with how to improve video content with AI.

In short, AI speeds up the process but does not take responsibility. Accuracy and the final decision always stay with your team.

Frequently Asked Questions

Is a Trendyol product video mandatory?
We found no statement in the official documentation that makes a product video mandatory, so it appears to be optional content. It still enriches the listing and helps the buyer decide. Check your panel and the Seller Information Center for any category-specific rules. If budget is tight, start with your best sellers.
How long should a Trendyol product video be?
According to Trendyol's video service documentation, the length must be at least 8 and at most 120 seconds. In practice, 15 to 30 seconds is enough for most products. Choose longer videos only when you need to explain assembly, installation or detailed use, because short clips hold attention better.
Which video format does Trendyol accept?
The developer documentation lists mp4 and mov, with a file size of up to 500 MB. The system checks the real file content as well as the extension, so renaming a file does not work. The safest option is to export directly as mp4 from your editing software, which avoids format errors during upload.
Can you publish an AI-made video on Trendyol?
We found no official statement that bans or requires AI-made videos. The video still has to follow the technical and content rules, and it must not mislead buyers. The method of production matters less than the result. Check the current policy in the Seller Information Center and keep your sources.
Why is my product video not approved?
First check the format, length and file size against the official limits. Then look at the content: redirection to another platform, inappropriate wording or misleading visuals can cause problems. The video stays hidden until approval. Read the exact reason in the panel message, fix it, and then upload the video again.
Which AI tool is best for a Trendyol product video?
There is no single best tool. The choice depends on your product, your budget and your Turkish quality needs. Check commercial rights, data privacy and export format on the official page. Run a small test with a few products first, then compare the results and scale up. Also make sure your team finds the tool easy to use.
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  • ecommerce video
  • product video
  • trendyol video center
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Talha Aslan

Google Partner digital marketing expert. Hands-on with SEO, Google Ads, web design and e-commerce projects since 2012; every post here comes from that experience.

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