Web

Guides on web design, getting a website built, speed, user experience and technical foundations.

300 posts

Why Does Empty State Design Matter on Your Website?

When search, cart, notification, or favorites screens come up empty, turn that moment into an opportunity with proper empty state design instead of a blank screen.

Why Does Your Website Need Breadcrumb Navigation?

Breadcrumb navigation shows visitors where they are and helps search engines read your site structure. Here is which sites truly need it.

What Is a Grid System? The Logic Behind 12 Columns

A grid system is the core layout framework behind consistent alignment and responsive design on the web. Here's how the 12-column logic works.

What Should You Get Right in Website Footer Design?

A practical guide to website footer design: mandatory information, internal linking value, social media placement, and how to avoid an overcrowded footer.

How Does a Sticky Header Affect Conversion?

A sticky header keeps your menu within reach at all times, but a poor mobile height or sluggish scroll can quietly hurt conversion.